Coffee shop chain, Kyiv
Coffee shop chain with 4 locations in Kyiv. Launched MYLOY.APP and in 5 months built an active customer base and dramatically improved their online reputation.
SIPKAVA opened 4 locations, but their Google rating was 3.6 — below competitors. New customers saw the low rating and went elsewhere. Plus, there was no tool for communicating with regulars.
Connected MYLOY.APP with automatic review collection. After every 3rd visit, customers receive a push asking them to leave a Google review. In parallel — cashback and a bonus program for retention.
From zero to an active base in 5 months. QR registration at the counter and on tables.
Automatic review collection from loyal customers raised the rating by 1.2 points.
Cashback and push reminders work — customers come back more often.
SIPKAVA got a branded app in the App Store and Google Play.
"Our Google rating went from 3.6 to 4.8 — best investment for our business. New customers now come to us on their own."