About loyalty, marketing, and business growth
Customers lose cards, forget them at home, and you lose money. Here's why digital loyalty is the only option in 2026.
SMS costs €0.02-0.05 per message. Push is free. Here's how to switch your customer communication to push notifications.
10% discount or 5% cashback? Seems like the discount is a better deal. But the numbers say otherwise.
Step-by-step guide: from signup to your first customer with a bonus card in Wallet.
Launched a bonus program but customers aren't coming back? It's probably one of these five mistakes.
A digital loyalty card in Wallet isn't just convenient. It changes customer behavior.
60% of customers forget about your business within a month. But there's a way to bring them back — and it works.
A loyalty program without anti-fraud is like a store without a lock. Here are the common fraud schemes and how to prevent them.
Real numbers: from a free start to an Enterprise solution with a custom app.
Repeat visits are the #1 metric for cafes. Here's how to raise retention from 30% to 50% in 3 months.
Plastic loyalty cards are dying. Here's what to replace them with and how to migrate customers to digital without friction.
Put a QR code on the counter and nobody scans it? The problem isn't the QR — it's the presentation.