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Loyalty Program Blog

About loyalty, marketing, and business growth

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Why Plastic Loyalty Cards Don't Work Anymore
05.04.2026

Why Plastic Loyalty Cards Don't Work Anymore

Customers lose cards, forget them at home, and you lose money. Here's why digital loyalty is the only option in 2026.

Push Instead of SMS: Save Without Compromise
03.04.2026

Push Instead of SMS: Save Without Compromise

SMS costs €0.02-0.05 per message. Push is free. Here's how to switch your customer communication to push notifications.

Bonuses vs Discounts: What Actually Works?
02.04.2026

Bonuses vs Discounts: What Actually Works?

10% discount or 5% cashback? Seems like the discount is a better deal. But the numbers say otherwise.

How to Launch a Loyalty Program in 5 Minutes
31.03.2026

How to Launch a Loyalty Program in 5 Minutes

Step-by-step guide: from signup to your first customer with a bonus card in Wallet.

5 Mistakes That Kill Your Loyalty Program
30.03.2026

5 Mistakes That Kill Your Loyalty Program

Launched a bonus program but customers aren't coming back? It's probably one of these five mistakes.

Apple & Google Wallet: Your Loyalty Card, Always With You
28.03.2026

Apple & Google Wallet: Your Loyalty Card, Always With You

A digital loyalty card in Wallet isn't just convenient. It changes customer behavior.

How to Bring Back a Customer Who Hasn't Visited in 30 Days
26.03.2026

How to Bring Back a Customer Who Hasn't Visited in 30 Days

60% of customers forget about your business within a month. But there's a way to bring them back — and it works.

Anti-Fraud in Loyalty Programs: How to Protect Your Business
25.03.2026

Anti-Fraud in Loyalty Programs: How to Protect Your Business

A loyalty program without anti-fraud is like a store without a lock. Here are the common fraud schemes and how to prevent them.

How Much Does a Loyalty Program Cost in 2026
24.03.2026

How Much Does a Loyalty Program Cost in 2026

Real numbers: from a free start to an Enterprise solution with a custom app.

How to Increase Repeat Visits at Your Cafe: Step-by-Step Guide
23.03.2026

How to Increase Repeat Visits at Your Cafe: Step-by-Step Guide

Repeat visits are the #1 metric for cafes. Here's how to raise retention from 30% to 50% in 3 months.

Digital Loyalty Cards: Why It's Time to Ditch Plastic
22.03.2026

Digital Loyalty Cards: Why It's Time to Ditch Plastic

Plastic loyalty cards are dying. Here's what to replace them with and how to migrate customers to digital without friction.

Why Customers Don't Scan Your QR Code (And How to Fix It)
21.03.2026

Why Customers Don't Scan Your QR Code (And How to Fix It)

Put a QR code on the counter and nobody scans it? The problem isn't the QR — it's the presentation.

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